Admiral Mobility and GoMetro UK announce the formation of a Joint Venture for Smart Mobility Solutions
January 13, 2025 10:50 am
Syed Fahad
"The GCC region represents a key market for electric fleet adoption. Our alliance with Admiral Mobility creates a complete solution for the unique demands of operating electric commercial fleets in this region."

Justin Coetzee, CEO of GoMetro

Admiral Mobility and GoMetro will be establishing a Joint Venture to further optimize commercial fleet operations in the Middle East region through unique smart data/tech solutions.


This partnership further enhances Admiral Mobility's development of a full New Energy Ecosystem model that addresses commercial fleet operators ESG and cost saving targets.


The joint venture will provide:

• EV-Fit – A unique fleet data analysis tool for fully costed EV transition planning

• ConnecTyre – A real time Tyre pressure monitoring system enabling reduced blow outs and fuel improvement

• Bridge – Enables multiple vehicle/operator types to be integrated into 1 operating fleet management system

• EVCAN – A unique Fleet Management system developed for EV Fleet users


“I am so excited by this important step forward in Admirals goal of providing our fleet operators with data led solutions to reduce cost whilst also meeting ESG targets” said Graham Bremer, General Manager of Admiral Mobility MEA. "By combining our regional expertise and in-depth customer understanding with GoMetro's proven technologies, we are well positioned to guide fleet operators through their electric vehicle transition through their own data, enabling complete visibility of potential savings.


The joint venture agreement was signed on 10th January 2025 and operational from February 2025.

The News articles are given below:

1: https://www.itweb.co.za/article/admiral-mobility-uae-partners-sas-gometro-on-ev-fleets/mYZRXM9g4XNvOgA8

2 : https://it-online.co.za/2025/01/10/admiral-mobility-uae-partners-with-gometro-for-ev-fleet-operations-ecosystem/